Three ways the weekly page could look
Same content every time — refill count, restocks, three recipes — three different personalities. All built in the site's editorial language (Fraunces, DM Mono, warm paper, green & terracotta). Nothing here is live; this decides the template before any plumbing gets built.
What's sample: the +182 weekly refill delta and the "restocked this week" list — real Square data wires in during the build.
The Almanac Edition
An editorial front page — centered masthead, numbered sections, diamond stitch dividers. The closest cousin to the current product & category pages.
The Wrapped Poster
Stat-forward and celebratory — a huge animated refill count on a real quilt-pattern block, Square category shelves, quilt recipe cards. The most "Spotify Wrapped" energy.
The Shopkeeper's Ledger
One cream sheet on the ruled-paper background — rubber-stamp week label, a proper restock ledger table, Mitchell's sign-off. Quietest, most personal, most "small store."
The /weekly archive page
Where every past week lives forever — the SEO/internal-linking backbone. One card per approved week, newest on top.
Subject: 182 refills, 12 restocks, 3 recipes
You all refilled 182 containers this week — that's 182 jars and bags that never became trash.
The flour shelf is full again, and there's a no-bake dessert in this week's three recipe picks (it's July; the oven stays off).
See this week's page →Cheers, Mitchell